The ease of replacing paper processes with digital processes, such as email signatures, is a key factor in the adoption of digital signatures in many business sectors. Paperless business processes have proven to be more efficient and more profitable.
The implementation and active use of email signatures have become an effective marketing method in the workplace, which provides marketers with numerous opportunities to promote the brand and actively attract new customers for the business.
Below are some of the key factors driving the adoption and use of email marketing capabilities, using powerful software solutions such as Microsoft 365 Email Signature to reap the many benefits they have brought to many business environments.
For those unfamiliar with the process, understanding how to add a signature in Outlook is vital for maximizing these benefits. Modern software simplifies this task, making it easy even for non-tech-savvy individuals. The ability to integrate personalized signatures can significantly enhance email professionalism and brand consistency. Check the benefits below.
1. Significant time savings
The most obvious advantage of using an email signature is that its full integration speeds up the process of signing business documents. These integrations allow documents to be signed electronically, eliminating the need to create, print, scan, and submit manually signed documents for approval.
You don’t want to lose momentum waiting for the customer to sign the contract and return it. Email signature software allows you to process and sign documents in minutes.
2. Make your team more flexible and efficient
The use of mobile devices has become commonplace in the business world, the general use of mobile email signature solutions for digital documents through the numerous software solutions available can increase team efficiency and the overall productivity of your business environment.
While traditional PDF scanners store handwritten signatures in a local storage center, online signatures with mobile email signature tools allow you to store, scan, access, and actively use digital signatures using cloud storage.
As part of an email signature solution, these online signatures are available from anywhere and on any device, so you can sign and edit digital documents even when you’re out of the office. When your signatures are stored in a secure cloud storage, you and others must sign in to access them, providing additional security and preventing unauthorized access.
3. Create your efficient workflow
Installing email signature software provides many key benefits and saves time for more urgent matters, such as signing various important business contracts. For example, you can create reusable templates for legal documents and forms so you don’t have to start from scratch each time.
Effective email signature creation tools can automate tasks and easily integrate into the signing workflow, simplifying the process of preparing and using frequently used documents.
Additionally, some documents may require multiple parties to sign a specific order. In this case, you can configure your email using the signature collection tool in any order, ensuring that your workflow always functions correctly.
See Also: Best Email Automation Tools
4. Significant increase in the security of confidential documents
It is important to ensure the absolute security of important confidential business documents throughout the signing process, including digital forms. Email signature solutions provide a high level of security that protects your business documents by recording every iteration and archiving all changes with a digital audit log.
Each signature is protected by an anti-forgery seal. When there are changes after signing the document, the owner will be informed immediately. Unlike PDF readers, today’s multi-functional email signature software not only allows you to request signatures but also offers additional key security features to protect your documents.
The Confirm Password option requires signers to confirm their identity via email before signing a document. In some cases, signatories may receive a link and enter a code to access the document. This prevents unauthorized users from accessing confidential documents.
Nowadays, even iPhones can be infected with viruses and compromise your documents. Implementation of trusted email signatures helps to significantly reduce this risk.
Email signature platforms provide a comprehensive audit trail that automatically records all events, changes, and users with a time stamp, so you don’t have to dig too deep to create a digital paper trail.
If you want to know who created the document and when it was signed, you can access the history of the document and get all the information you need. If you want more transparency, you may also want to consider installing or integrating the best version control software system.
5. Cost reduction
Paper transactions can be expensive. In the United States, the average office worker uses more than 10,000 sheets of paper per year. Since the average cost of a standard box of paper is about $40, the company spends $80 on paper per employee. Recent studies have also shown that companies spend an average of $20 on document storage.
The cost of searching for lost documents is $120. A single copy can cost your company up to $220. Paper may seem cheap, but when you factor in the costs associated with processing, managing, and storing documents, it can be a significant part of your company’s budget.
When you take into account the costs of printers, cartridges, ink, staples, shipping, and other documentation, you can quickly see how this will affect your bottom line. Email signature software can help businesses cut costs significantly by eliminating many paper processes with just a few clicks.
See Also: How to Build an Email List from Scratch
Keeping up with the changing business environment requires a greater focus on getting things done faster while maintaining profitability. Implementing digital-age solutions that replace tedious and paper-intensive processes like signing contracts not only saves time for you and your team but is also an easy way to help your customers.
Email software is easy to install and takes advantage of all available functionality. Email signature software solutions offer a simple interface and powerful features that will increase your team’s productivity without negatively impacting your bottom line.
Creating a great call-to-action email signature requires many different key elements. Let’s put it all together into a model that works for most people.
Let’s take a look at each of these components.
- Image: add a bright and positive image to your email signature. Adding photos can increase responses by more than 30%.
- Contact Information: Enter everything you need here, including a phone number, website, name, and alternate email address.
- Social Media Profiles: Add links to your most active social media profiles. Set up your profile email link. LinkedIn for news, YouTube for showcasing your work in video format, Instagram for photos, etc.
- CTA: The most important part of your email. Add call-to-action banners, subpage links, buttons, social media profiles, and more.
- Job Title: Enter your name and title. It’s not necessary, but it’s still a good idea.
All these elements together create a modern, informative email signature, to which the recipient will respond and become your regular customer. In case you use an email signature generator, you can also use a predefined email signature template according to the above structure.
You can also edit the template, add your data, and automatically update your email signature with the latest posts, linking to your blog or social media channel.