Over the years, mobile applications have proven themselves to be a really lucrative industry to tap into. The market size of mobile applications is estimated to reach $407.31 billion by 2026, and this research has been an eye-opener for entrepreneurs.
From tablets, smartwatches, smartphones to any other devices, apps have become an integral part of the overall digital ecosystem. And this has intrigued entrepreneurs to tap into the world of applications to unlock new opportunities and ensure growth, scalability, and high revenue.
However, where the mobile app market is surely lucrative, there’s also tough competition, and several big brands have taken the top spot in the domain. So, you may want to prepare yourself before getting into the whole digital product development.
For starters, finding a lucrative mobile app niche is perhaps the first thing you may want to do, and for this list, we’re focusing on the trending mobile app development niches that you can capitalize on. Without any further ado – let’s start skimming through the high-revenue ensuring niches that you can consider for your mobile application.
P.S: Go through the research before starting contacting an iOS or Android app development agency.
5 Most Lucrative Mobile Application Niches to Invest in 2022:
1. Finance Niche
Business owners, SMBS, startups, and even enterprise-grade organizations know the challenges of managing finance, and even though technology has filled several gaps in this particular niche, there’s still room for innovation.
When you’re working throughout the day, planning out strategic initiatives, creating next year’s roadmap, meeting with different teams, finding an $8,000 deficit in your current month’s revenue can be challenging.
And this is specifically why most entrepreneurs are always trying out new applications that could keep a record of their company’s finances, automate time-taking tasks and efficiently showcase financial data.
So, what can you do with the above-mentioned information?
Well, you now know the gaps in the finance sector, but still, I would recommend conducting comprehensive market research to get a concrete idea of what you can do here. Once you’re done with the research, you can start building your very build finance.
You can offer your finance app as a product to your audience, and I’m pretty sure that with the right marketing, you can get instant results in terms of downloads, users, revenue, and more.
For the features and functionality part, know that you need a robust and effective mobile application that the users would actually want to use so, integrate impactful features and simplify the entire financial management process to provide value to your clients.
See Also: 5 Main Reasons for Mobile App Failure
2. Travelling & Tourism Niche
Travelling and tourism are something that humans will continue to do for eternity.
This niche is more like a hobby for people, and they just love the experience they get while traveling.
Meeting new people, seeing breathtaking wonders of nature and above all, escaping the daily busy routing is something that everyone today wants to do.
So, how about you provide these people an app that they can use to plan their tours, book reservations, transport & flights, and learn about the country or city that they’re visiting?
Well, this is just what you can do.
There are millions and millions of people around the world who are looking for a traveling and tourism solution.
And an app that could manage their entire journey with a few taps here and there is just what they’re looking for.
However, you may want to explore this niche a bit, learn about the ins and outs of building a traveling & tourism app and let me tell you that there is competition in this niche. Airbnb and TripAdvisor are just some of the travel and tourism apps that you need to checkout before building your own app.
By checking out, I mean to evaluate the features and functionality of their apps, what value their product is offering, how the experience of their app is crafted, and understand the business model in terms of how the app is earning money.
3. Parenting Niche
Parenting applications are relatively new to the apps world as compared to other niches on this list, and let me tell you that literally, everyone is willing to get themselves prepared for their baby. Parenting apps can also be considered apps that are designed to help new parents educate their children.
Considering the fact that smartphones have a significant impact on the lives of children these days, more parents across the globe are leveraging smartphones to help them educate their children.
These apps are also being used to learn baby care tips, how to solve particular problems, and connect with other parents to see how they dealt with the issue that you’re currently facing.
The last part, about enabling parents to connect with other parents to discuss a similar concern, is what can be the next revolutionary product in the parenting niche.
So, if you’re willing to launch a parenting app, make sure the primary aim of your app is to leave a positive impact on the kids. And for the above-mentioned aspect, you can integrate communication, learning, training, developmental and engaging features in your parenting app to ensure maximum impact.
A parenting app can also become an app that monitors children’s activity over the internet, boost privacy and give parents total control over what their kids are watching online.
So, this is yet another niche that would prove to be lucrative for new appreneurs.
4. Event Management Niche
The event management and planning field are yet to be revolutionized, and as companies are working on integrating technology into this domain, I want you to be the innovator here and lead the change rather than adopting it.
With the increased workload, processes, demands coming from the audience, and more, the event management domain could surely use some automation, and mobile applications are the best way to do it.
Although mobile phones are designed to help individuals stay organized, maintain records, access data and ensure robust communication, still a specific app designed to help the event management industry with the said tasks will be disruptive.
So, for the event management app that you’re building, you can create dashboards that will allow the entire event management team to receive their tasks, share lags or challenges, set time required for different tasks and communicate seamlessly through the app.
You can also sort of morph your event management app into a knowledge center that would enable the event managers to learn about the hot trends in the event management domain thus, improving their creativity and knowledge.
5. Gaming Niche
The gaming niche needs no introduction simply because mobile gaming is the new norm, and although there’s tough competition in the mobile gaming industry, users still act like early adopters in this domain and try out new games as they’re released.
Even you may have played several games on your smartphone at least once, right!
Therefore, the chances of winning in this niche are super-high, let alone ensuring high revenue.
And speaking of revenue, there are generally two primary types of revenue models that you’ll find in the gaming niche, ‘In-App Purchases’ and ‘In-App Ads.’
So, in this niche, you can either opt for Puzzle and brain training games that would cost less to develop as compared to a full-fledged action or shooting game with high-end visuals.
Or, if you have the investment, you can go for action games and enthrall your audience with new concepts, a thrilling storyline, and amazing visuals.
See Also: App Store Optimization (ASO) Strategies
There you have it – all the most trending and lucrative mobile app niches that you can consider for your mobile app development project.
I’ve intentionally kept the list short just to give you the most lucrative options out there and not bombard you with options that it would become difficult for you to select one niche out of many.
So, whichever niche you’re willing to go with, just make sure you’ve done all the research, you have the investment for the project, you know the industry you’re tapping into, and you’ve also sidelined the budget that’ll be required to market your app.
Some specific terms that you will come across during this process are market analysis, customer profiling, market research, marketing sprint planning, and gap analysis, to say the least.
After going through the entire approach, you’ll have a solid application development plan ready – just get in touch with a mobile app development company to get your project built.